How to Keep your Real Estate Listing Fresh


Most real estate experts agree that your home listing will get the most traffic two to three weeks after it’s first listed. But what happens if those three weeks pass and your Burnaby real estate is still on the market? You don’t want your listing to go stale, or to have information that’s outdated. Here are some ways to keep your real estate listing fresh and intriguing for potential homebuyers.


Keep the Open House Dates Updated

If the date of your first Open House has passed, be sure to delete the information from your listing. Having outdated information will show buyers that you’re not diligently checking your listing. When you decide to have a second or third Open House, be sure to put that information up immediately. This will be very helpful for those buyers who are interested in your home but couldn’t make the first Open House. Deleting outdated information from your listing will show buyers that your home is still on the market and ready to be sold.


Change the Photographs with the Season

Sometimes, it can take a while to sell your home. Maybe you first put your house on the market in January, so you included pictures where it looks like a winter wonderland. But if it’s summer and your photograph still shows your yard covered in snow, it’s time to update the picture. This way, you’ll be able to show your potential buyers your newly landscaped yard and the flowers you planted in spring. You want your buyers to be able to picture themselves living in your house, and they will have a hard time doing that with unseasonable pictures.


Update the Property Description

If you make any improvements or changes to your house, be sure to update your description. You want your buyers to know that you are actively making changes to your home to make it better. You never know what’s going to get a buyer interested, so be sure to include everything you’ve done to improve your house.


Add More Advertisements

One of the reasons you could be having trouble finding a buyer for your home is because it’s not being advertised in enough places. Try purchasing a Facebook ad that will show up on people who live in your area’s sidebar. Or, place your ad in a widely distributed newspaper. If the first round of potential buyers who saw your ad aren’t biting, you just have to widen the pool.


It can be discouraging if your real estate advertisement doesn’t attract buyers immediately, but you shouldn’t give up hope. You never know when your perfect buyer is going to show up, so be sure to do everything you can to make your ad fresh and interesting for them. If you have any questions, please contact me.


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